At E-Myth Mastery, Mastery Impact, and E-Myth Embark we know the importance of passion to the success of a small business.
Passion. Passion alone can make your business successful. As an entrepreneur, you are a passionate person. For why would anyone invest such incredible amounts of time and energy on something they have no REAL desire to do? If you do such a thing, then it's just bullshit. You have built an unreal, superficial way work environment and based on that you most likely are not very satisfied in what you do.
Being passionate means having the inner drive, desires to make your goals and achievements real. An entrepreneur is passionate at heart. He/She loves everything they do and when they work, they do wonders for the world and it shows. Look around at some of these businesses that we are all familiar with. Bath and Body Works, Jamba Juice, Bill Gates, Friendster and so on. They are all fellow entrepreneurs and they are all obviously very successful.
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